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	<title>Return on Behavior Magazine &#187; Social Networks</title>
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		<title>Why You Should Love Challenging Customers</title>
		<link>http://returnonbehavior.com/2011/04/why-you-should-love-challenging-customers/</link>
		<comments>http://returnonbehavior.com/2011/04/why-you-should-love-challenging-customers/#comments</comments>
		<pubDate>Thu, 07 Apr 2011 07:51:54 +0000</pubDate>
		<dc:creator>Jeff Korhan</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Credibility]]></category>
		<category><![CDATA[Customer Work]]></category>
		<category><![CDATA[Echelon]]></category>
		<category><![CDATA[Experiences]]></category>
		<category><![CDATA[Full Attention]]></category>
		<category><![CDATA[Korhan]]></category>
		<category><![CDATA[Love]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Middle Majority]]></category>
		<category><![CDATA[Mistake]]></category>
		<category><![CDATA[Novice]]></category>
		<category><![CDATA[Prospects]]></category>
		<category><![CDATA[Satisfied Customers]]></category>
		<category><![CDATA[Small Business Owner]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Taking The Time]]></category>
		<category><![CDATA[Two Choices]]></category>
		<category><![CDATA[Unreasonable Expectations]]></category>
		<category><![CDATA[Upper Echelon]]></category>
		<category><![CDATA[Use Technology]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2658</guid>
		<description><![CDATA[Author and speaker Jeff Korhan discusses why you should find those customers you would usually say no to. Most businesses have three type of customers: The Majority in the Middle Lower Echelon Challenging Upper Echelon Challenging The Majority in the Middle This is the customer that most businesses love.  They have reasonable expectations.  They require very [...]]]></description>
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		<title>Consumer Behavior Revolution</title>
		<link>http://returnonbehavior.com/2010/01/consumer-behavior-revolution-2/</link>
		<comments>http://returnonbehavior.com/2010/01/consumer-behavior-revolution-2/#comments</comments>
		<pubDate>Tue, 19 Jan 2010 18:35:12 +0000</pubDate>
		<dc:creator>Daniela Guido</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Business To Consumer]]></category>
		<category><![CDATA[Collection Methodology]]></category>
		<category><![CDATA[Communication Channels]]></category>
		<category><![CDATA[Competitive Advantage]]></category>
		<category><![CDATA[Consumer Behavior]]></category>
		<category><![CDATA[Customer Intelligence]]></category>
		<category><![CDATA[Evangelists]]></category>
		<category><![CDATA[Experience Data]]></category>
		<category><![CDATA[Facebooking]]></category>
		<category><![CDATA[Focus Groups]]></category>
		<category><![CDATA[Mainstream Media]]></category>
		<category><![CDATA[Mass Communication]]></category>
		<category><![CDATA[No Doubt]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[Phone Interviews]]></category>
		<category><![CDATA[Similar Products]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Tempers]]></category>
		<category><![CDATA[Traditional Focus]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=1720</guid>
		<description><![CDATA[There is a rumor circulating that market research as we know it will be on life support by 2012 due to the increase of users on social networks. That is, according to some&#8230;. Social Media evangelists suggest that, especially business to consumer  companies will realize that there is no better way to gain competitive advantage [...]]]></description>
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		<title>WoM marketing worth US$3bn by 2013</title>
		<link>http://returnonbehavior.com/2009/11/wom-marketing-worth-us3bn-by-2013-2/</link>
		<comments>http://returnonbehavior.com/2009/11/wom-marketing-worth-us3bn-by-2013-2/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 10:58:00 +0000</pubDate>
		<dc:creator>TheWiseMarketer.com published by Pete Clark</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Alternative Marketing]]></category>
		<category><![CDATA[Amp Service]]></category>
		<category><![CDATA[Amp Tools]]></category>
		<category><![CDATA[Ancillary Products]]></category>
		<category><![CDATA[Cagr]]></category>
		<category><![CDATA[Compound Annual Growth Rate]]></category>
		<category><![CDATA[Downward Trends]]></category>
		<category><![CDATA[Economic Recession]]></category>
		<category><![CDATA[Great Depression]]></category>
		<category><![CDATA[Integrated Media Solutions]]></category>
		<category><![CDATA[Marketing Media]]></category>
		<category><![CDATA[Marketing Segments]]></category>
		<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Patrick Quinn]]></category>
		<category><![CDATA[Pq Media]]></category>
		<category><![CDATA[Services Sectors]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Term Word]]></category>
		<category><![CDATA[Traditional Advertising]]></category>
		<category><![CDATA[Womma]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=1494</guid>
		<description><![CDATA[Spending on word-of-mouth (WoM) marketing rose by 14.2% to US$1.54 billion in 2008, despite the worst economic recession in 70 years. Perhaps this fact is further aided by downward trends in traditional advertising and marketing media, according to research from PQ Media and WOMMA. While year-on-year growth is expected to slow down somewhat during 2009, [...]]]></description>
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