Return on Behavior Magazine
Home for marketing and customer service professionals
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Posts Tagged ‘Senior Executives’
 

 
less is more

Achieving more value with less

Author and Consultant Elisabeth Goodman looks at how you can achieve customer and employee loyalty by taking an intelligent approach to your organisational resources.
by Elisabeth Goodman
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customer metrics

Customer Metrics Every Organization Should Track and Measure

The value of establishing and tracking customer loyalty and engagement is that they provide some effective leading indicators into how your customers are going to behave.
by Laura Patterson
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