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Posts Tagged ‘Recession’
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Customer Experience
brand vs customer

Brands versus the Customer Experience

To understand what is relevant and does get traction with customers, it is critical to recognize that the pursuit of market share and commodity sales are not the same thing.
by John Todor
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Customer Experience
Strategies for Maximum Customer Loyalty

Strategies for Maximum Customer Loyalty, Profits

If you’re finding it a challenge to create profits, you might appreciate knowing that you’re not alone. Profits in this Great Recession are elusive  for other businesspeople, too.
by Terry Corbell
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Marketing
Untitled-7

Seven Ideas to Stop Marketing Wastage

In any organisation, marketing is one of the most difficult functions, largely because there’s so much to do and so little time…
by TheWiseMarketer.com published by Pete Clark
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Operations
Untitled-2

Four ways to keep good employees engaged

The engagement levels of company employees can make all the difference between customer retention and defection.
by TheWiseMarketer.com published by Pete Clark
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Marketing
Untitled-4

Key Consumer Trends for an Uncertain 2009

Against a global background of citizens and businesses being shaken rudely into uncertainty by the economic crisis, Mintel has forecast the five main ways in which consumers are likely to adapt and make the best of 2009.
by TheWiseMarketer.com published by Pete Clark
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Marketing
Untitled-18

Five Tips for Marketing in a Recession

Are we in a recession? Maybe, maybe not. However, let’s assume that at least the U.S. economy will be in a recession and that as marketers, we need to work within that reality.
by Glenn Gow
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