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Posts Tagged ‘People’
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Customer Experience
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CEM Journey : Struggling with the old demons of marketing & strategy

More than ever it is becoming a challenge to help people’s mindsets evolve and embrace the new vision of the customer that is embedded within CEM and EFM. As I move in educating & working along with customers, student...
by Frederic Gilbert
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Marketing
building customer service

How to Build Customer Loyalty – Make and Keep Credible Promises

It is no wonder that very few companies enjoy customer loyalty nowadays. Consumers are skeptical of company promises.
by Scott Glatstein
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Customer Experience
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Navigating the Changing Winds – 6 Master Strategies to Building Customer Loyalty

Spending time getting to know your customers will help you reap long term benefits in profitability..
by Kellie D'Andrea
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Marketing
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Five Tips for Marketing in a Recession

Are we in a recession? Maybe, maybe not. However, let’s assume that at least the U.S. economy will be in a recession and that as marketers, we need to work within that reality.
by Glenn Gow
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Customer Experience
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Growing your Business one Customer at a time

Rule #1: Think of customers as individuals.  Once we think that way, we realize our business is our customer, not our product or services.
by Liz Tahir
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