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	<title>Return on Behavior Magazine &#187; Nature</title>
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		<title>Creating and Feeding the Customer Management Strategy</title>
		<link>http://returnonbehavior.com/2009/09/creating-and-feeding-the-customer-management-strategy/</link>
		<comments>http://returnonbehavior.com/2009/09/creating-and-feeding-the-customer-management-strategy/#comments</comments>
		<pubDate>Sat, 26 Sep 2009 00:58:12 +0000</pubDate>
		<dc:creator>Doug Leather</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Assessment Tool]]></category>
		<category><![CDATA[Benchmarking]]></category>
		<category><![CDATA[Business Value]]></category>
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		<category><![CDATA[Discovery]]></category>
		<category><![CDATA[Evaluation Session]]></category>
		<category><![CDATA[Implication]]></category>
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		<category><![CDATA[Logic]]></category>
		<category><![CDATA[Management Assessment]]></category>
		<category><![CDATA[Management Strategy]]></category>
		<category><![CDATA[Nature]]></category>
		<category><![CDATA[Organisa]]></category>
		<category><![CDATA[Own Destiny]]></category>
		<category><![CDATA[Prospective Customers]]></category>
		<category><![CDATA[Rewards]]></category>
		<category><![CDATA[Value Chain]]></category>

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		<description><![CDATA[Businesses stand to reap massive rewards by regularly reviewing strategies that enable them to  create value for their customers. This, by implication, requires employees to have a keen understanding of the actual and potential nature and value of existing and prospective customers. Understand your current reality It is crucial, before even attempting to develop a [...]]]></description>
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