5 Steps to Keeping Your Customers

April 26th, 2010

Financial turmoil, economic crisis, credit crunch – haven’t we heard enough? The CEO of TeleFaction looks at ways you can find ways of keeping your customers. Read the rest of this entry »

5 Steps to Keeping Your Customers

March 24th, 2010

Financial turmoil, economic crisis, credit crunch – haven’t we heard enough? Read the rest of this entry »

Customer Psycho-Economics In An Economic Crisis

February 15th, 2010

Stress, confusion, uncertainty and even fear—these emotions are surging in the customer because of the economic crisis. Read the rest of this entry »

Brands expected to help customers ‘find the value’

September 27th, 2009

The contribution that the overall perception of value makes to customer engagement, loyalty, and profitability has increased in significance in the price-value formula. Read the rest of this entry »

Key Consumer Trends for an Uncertain 2009

September 27th, 2009

Against a global background of citizens and businesses being shaken rudely into uncertainty by the economic crisis.

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Is Behavioural Science a Key to Luxury Loyalty?

September 26th, 2009

Although the luxury car market has historically been considered ‘recession proof’, the current economic crisis has sent many makers’ sales plummeting. Read the rest of this entry »

Key Consumer Trends for an Uncertain 2009

September 26th, 2009

Against a global background of citizens and businesses being shaken rudely into uncertainty by the economic crisis, Mintel has forecast the five main ways in which consumers are likely to adapt and make the best of 2009.

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