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	<title>Return on Behavior Magazine &#187; Customer Strategy</title>
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	<description>Home for marketing and customer service professionals</description>
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		<title>Customer Experience: More Important Than Ever in Tough Times</title>
		<link>http://returnonbehavior.com/2009/09/customer-experience-more-important-than-ever-in-tough-times-2/</link>
		<comments>http://returnonbehavior.com/2009/09/customer-experience-more-important-than-ever-in-tough-times-2/#comments</comments>
		<pubDate>Sun, 27 Sep 2009 10:51:28 +0000</pubDate>
		<dc:creator>Jim Barnes</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[4p]]></category>
		<category><![CDATA[Conceptualization]]></category>
		<category><![CDATA[Contact Center]]></category>
		<category><![CDATA[Customer Relationships]]></category>
		<category><![CDATA[Customer Strategy]]></category>
		<category><![CDATA[Differentiation Strategy]]></category>
		<category><![CDATA[Experiences]]></category>
		<category><![CDATA[Fundamental Level]]></category>
		<category><![CDATA[Good Times]]></category>
		<category><![CDATA[Passion]]></category>
		<category><![CDATA[Perspective]]></category>
		<category><![CDATA[Point Of Sale]]></category>
		<category><![CDATA[Quality Service]]></category>
		<category><![CDATA[Tough Times]]></category>
		<category><![CDATA[Value Quality]]></category>
		<category><![CDATA[Wonderful Time]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=816</guid>
		<description><![CDATA[If customer experience is a viable differentiation strategy in good times, it is doubly so today. At a time when most firms will naturally gravitate toward a strategy of cutting back, hunkering down and laying off—because that&#8217;s what one is expected to do in hard times—this is a wonderful time for those who truly understand [...]]]></description>
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		<title>More important facts you cannot ignore &#8211; part 4</title>
		<link>http://returnonbehavior.com/2009/09/more-important-facts-you-cannot-ignore-part-4/</link>
		<comments>http://returnonbehavior.com/2009/09/more-important-facts-you-cannot-ignore-part-4/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 23:04:22 +0000</pubDate>
		<dc:creator>TeleFaction A/S</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Benefit]]></category>
		<category><![CDATA[Buzz]]></category>
		<category><![CDATA[Call Centers]]></category>
		<category><![CDATA[Commodities]]></category>
		<category><![CDATA[Competing Products]]></category>
		<category><![CDATA[Customer Satisfaction]]></category>
		<category><![CDATA[Customer Service Conferences]]></category>
		<category><![CDATA[Customer Strategy]]></category>
		<category><![CDATA[Emotion]]></category>
		<category><![CDATA[Important Facts]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Management Consultants]]></category>
		<category><![CDATA[Marketing Management]]></category>
		<category><![CDATA[Marketing Research]]></category>
		<category><![CDATA[Phone Service]]></category>
		<category><![CDATA[Quotes]]></category>
		<category><![CDATA[Satisfaction]]></category>
		<category><![CDATA[Sentences]]></category>
		<category><![CDATA[Service Customer]]></category>
		<category><![CDATA[Service Marketing]]></category>
		<category><![CDATA[Shaun Smith]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=330</guid>
		<description><![CDATA[Whenever you attend marketing, management or customer service conferences, you will hear the same exciting thing every time. For your benefit, TeleFaction brings you selected facts that are important for most businesses and organizations. Marketing research is said to have shown that about 70 to 80% of all products are perceived as commodities, that is, [...]]]></description>
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		<title>The concept of LTV</title>
		<link>http://returnonbehavior.com/2009/09/the-concept-of-ltv/</link>
		<comments>http://returnonbehavior.com/2009/09/the-concept-of-ltv/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 11:22:58 +0000</pubDate>
		<dc:creator>Bent Svanholmer</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Acquisition Costs]]></category>
		<category><![CDATA[Business Case]]></category>
		<category><![CDATA[Conviction]]></category>
		<category><![CDATA[Customer Lifetime Value]]></category>
		<category><![CDATA[Customer Strategy]]></category>
		<category><![CDATA[Decades]]></category>
		<category><![CDATA[Defection]]></category>
		<category><![CDATA[Direct Marketing Companies]]></category>
		<category><![CDATA[Economic Concept]]></category>
		<category><![CDATA[Existing Customers]]></category>
		<category><![CDATA[Investment Decisions]]></category>
		<category><![CDATA[Loyalty Expert]]></category>
		<category><![CDATA[Loyalty Management]]></category>
		<category><![CDATA[Ltv]]></category>
		<category><![CDATA[Mail Order Business]]></category>
		<category><![CDATA[Market Investment]]></category>
		<category><![CDATA[Marketing Efforts]]></category>
		<category><![CDATA[Net Marketing]]></category>
		<category><![CDATA[Nominator]]></category>
		<category><![CDATA[Spite]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=249</guid>
		<description><![CDATA[In spite of the obvious short and long term benefits, the concept of CLV  &#8211; Customer Lifetime Value &#8211; is hardly ever used outside certain industries with high acquisition costs. In this article loyalty expert Bent Svanholmer of Loyalty Management gives you an introduction and points out how you can work with CLV in your [...]]]></description>
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		<title>Good relations between your CRM and CEM</title>
		<link>http://returnonbehavior.com/2009/09/how-crm-relates-to-customer-experience-management-and-your-customer-strategy/</link>
		<comments>http://returnonbehavior.com/2009/09/how-crm-relates-to-customer-experience-management-and-your-customer-strategy/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 10:49:06 +0000</pubDate>
		<dc:creator>Micheal Leander Nielsen</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Business Customer]]></category>
		<category><![CDATA[Business Relationship]]></category>
		<category><![CDATA[Crm Strategy]]></category>
		<category><![CDATA[Customer Expectations]]></category>
		<category><![CDATA[Customer Experience Management]]></category>
		<category><![CDATA[Customer Lifetime Value]]></category>
		<category><![CDATA[Customer Management]]></category>
		<category><![CDATA[Customer Profitability]]></category>
		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[Customer Satisfaction And Loyalty]]></category>
		<category><![CDATA[Customer Strategy]]></category>
		<category><![CDATA[Driven Organizations]]></category>
		<category><![CDATA[Management Work]]></category>
		<category><![CDATA[Myriads]]></category>
		<category><![CDATA[Oriented Organization]]></category>
		<category><![CDATA[Prospective Customers]]></category>
		<category><![CDATA[Quantitative Analytics]]></category>
		<category><![CDATA[Share Of Wallet]]></category>
		<category><![CDATA[Strategy Framework]]></category>
		<category><![CDATA[Technology Data]]></category>
		<category><![CDATA[Value Customer]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=198</guid>
		<description><![CDATA[As promised in the previous edition &#8211; Michael Leander Nielsen and TeleFaction provides you insights on how CRM and Customer Experience Management work effectively together. Fact: CRM &#8211; Customer Relationship Management &#8211; is suffering from myriads of misconceptions. Fact: CEM &#8211; Customer Experience Management &#8211; is likely to suffer from misconceptions as well. Action: You [...]]]></description>
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		</item>
		<item>
		<title>Facts you cannot ignore as a customer service or marketing manager</title>
		<link>http://returnonbehavior.com/2009/09/facts-you-cannot-ignore-as-a-customer-service-or-marketing-manager/</link>
		<comments>http://returnonbehavior.com/2009/09/facts-you-cannot-ignore-as-a-customer-service-or-marketing-manager/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 10:43:49 +0000</pubDate>
		<dc:creator>Micheal Leander Nielsen</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Battleground]]></category>
		<category><![CDATA[Business Leaders]]></category>
		<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Call Centers]]></category>
		<category><![CDATA[Customer Interactions]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Customer Projects]]></category>
		<category><![CDATA[Customer Service Conference]]></category>
		<category><![CDATA[Customer Service Conferences]]></category>
		<category><![CDATA[Customer Strategy]]></category>
		<category><![CDATA[Differentiators]]></category>
		<category><![CDATA[Gartner]]></category>
		<category><![CDATA[Ivens]]></category>
		<category><![CDATA[Management Consultants]]></category>
		<category><![CDATA[Marketing Management]]></category>
		<category><![CDATA[Marketing Manager]]></category>
		<category><![CDATA[Phone Experience]]></category>
		<category><![CDATA[Phone Service]]></category>
		<category><![CDATA[Relevant Facts]]></category>
		<category><![CDATA[Service Customer]]></category>
		<category><![CDATA[Sustainable Business]]></category>

		<guid isPermaLink="false">http://returnonbehaviormagazine.com.previewdns.com/?p=188</guid>
		<description><![CDATA[If you attend a marketing, management or customer service conference, you are bound to hear a whole bunch of quotes and &#8220;buzz-sentences&#8221;&#8230; For your benefit, TeleFaction brings you selected facts that are important for most businesses and organizations. This page will be complemented/updated successively, and from 2007 you can expect to find links to TeleFaction&#8217;s [...]]]></description>
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