<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Return on Behavior Magazine &#187; Customer Loyalty</title>
	<atom:link href="http://returnonbehavior.com/tag/customer-loyalty/feed/" rel="self" type="application/rss+xml" />
	<link>http://returnonbehavior.com</link>
	<description>Home for marketing and customer service professionals</description>
	<lastBuildDate>Sun, 29 Jan 2012 20:15:50 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>The Road to Customer Loyalty</title>
		<link>http://returnonbehavior.com/2011/04/the-road-to-customer-loyalty/</link>
		<comments>http://returnonbehavior.com/2011/04/the-road-to-customer-loyalty/#comments</comments>
		<pubDate>Thu, 07 Apr 2011 07:22:05 +0000</pubDate>
		<dc:creator>Peggy Carlaw</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Carlaw]]></category>
		<category><![CDATA[Consistent Efforts]]></category>
		<category><![CDATA[Convenience]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Customer Satisfaction]]></category>
		<category><![CDATA[Dedication]]></category>
		<category><![CDATA[Desire]]></category>
		<category><![CDATA[Effective Training]]></category>
		<category><![CDATA[Great Attitude]]></category>
		<category><![CDATA[Hiring Process]]></category>
		<category><![CDATA[Judgment]]></category>
		<category><![CDATA[Loyal Customers]]></category>
		<category><![CDATA[Measure Of Success]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Necessary Skills]]></category>
		<category><![CDATA[Necessary Step]]></category>
		<category><![CDATA[Profits]]></category>
		<category><![CDATA[Quality Customer Service]]></category>
		<category><![CDATA[Referrals]]></category>
		<category><![CDATA[Successful Business]]></category>
		<category><![CDATA[Working Environment]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2650</guid>
		<description><![CDATA[Customer satisfaction has long been the predominant measure of a company’s success. While it’s important to satisfy the customers your business serves, perhaps the most important measure of success for businesses—large and small—is customer loyalty. It is customer loyalty, derived from consistent efforts to deliver customer satisfaction, which leads to an increase in sales, referrals, and [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2011/04/the-road-to-customer-loyalty/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How is your behaviour impacting customer loyalty?</title>
		<link>http://returnonbehavior.com/2010/11/how-is-your-behaviour-impacting-customer-loyalty/</link>
		<comments>http://returnonbehavior.com/2010/11/how-is-your-behaviour-impacting-customer-loyalty/#comments</comments>
		<pubDate>Wed, 24 Nov 2010 06:39:52 +0000</pubDate>
		<dc:creator>Joel Norton</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Advertising Campaign]]></category>
		<category><![CDATA[Advocates]]></category>
		<category><![CDATA[Business Owners]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Intensive Training]]></category>
		<category><![CDATA[Invest]]></category>
		<category><![CDATA[Investing]]></category>
		<category><![CDATA[Loyalty Marketing]]></category>
		<category><![CDATA[Marketing Efforts]]></category>
		<category><![CDATA[Process Of Measurement]]></category>
		<category><![CDATA[Raving Fans]]></category>
		<category><![CDATA[Recruitment]]></category>
		<category><![CDATA[Sales And Marketing]]></category>
		<category><![CDATA[Sales Marketing]]></category>
		<category><![CDATA[Score]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2467</guid>
		<description><![CDATA[As business owners we’re constantly looking for ways to engage our customers in a meaningful way that keeps them loyal, and ensures they buy more from us, more frequently. The process of measurement and rewarding might be done informally, or you might have a more structured approach where you formally score your customers based on [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/11/how-is-your-behaviour-impacting-customer-loyalty/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>50 Facts about Customer Experience</title>
		<link>http://returnonbehavior.com/2010/10/50-facts-about-customer-experience-for-2011/</link>
		<comments>http://returnonbehavior.com/2010/10/50-facts-about-customer-experience-for-2011/#comments</comments>
		<pubDate>Tue, 26 Oct 2010 01:53:15 +0000</pubDate>
		<dc:creator>James Digby</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Accenture]]></category>
		<category><![CDATA[Article 23]]></category>
		<category><![CDATA[Customer Defection]]></category>
		<category><![CDATA[Customer Experiences]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Customer Satisfaction Report]]></category>
		<category><![CDATA[customer service facts]]></category>
		<category><![CDATA[Defection Rate]]></category>
		<category><![CDATA[Dissatisfied Customer]]></category>
		<category><![CDATA[Dissatisfied Customers]]></category>
		<category><![CDATA[effect of good customer service facts]]></category>
		<category><![CDATA[facts about customer service]]></category>
		<category><![CDATA[Global Customer]]></category>
		<category><![CDATA[Mckinsey]]></category>
		<category><![CDATA[Mobius]]></category>
		<category><![CDATA[Negative Experience]]></category>
		<category><![CDATA[Newell]]></category>
		<category><![CDATA[Office Of Consumer Affairs]]></category>
		<category><![CDATA[Poor Quality]]></category>
		<category><![CDATA[Six Times]]></category>
		<category><![CDATA[spotlight]]></category>
		<category><![CDATA[Unhappy Customers]]></category>
		<category><![CDATA[White House Office]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2438</guid>
		<description><![CDATA[Following from the success of our past article &#8220;23 facts about customer loyalty and customer satisfaction&#8221; we have compiled a list of 50 facts that you should know about customer experience to help you follow the trends and stay ahead of the competition in 2011. Facts about customer experiences and referrals 96% of unhappy customers don’t [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/10/50-facts-about-customer-experience-for-2011/feed/</wfw:commentRss>
		<slash:comments>40</slash:comments>
		</item>
		<item>
		<title>Loyalty without Bribery</title>
		<link>http://returnonbehavior.com/2010/10/loyalty-without-bribery/</link>
		<comments>http://returnonbehavior.com/2010/10/loyalty-without-bribery/#comments</comments>
		<pubDate>Mon, 25 Oct 2010 23:49:59 +0000</pubDate>
		<dc:creator>Glenn Harrington</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Bribery]]></category>
		<category><![CDATA[Business Psychology]]></category>
		<category><![CDATA[Business Relationship Management]]></category>
		<category><![CDATA[Central Idea]]></category>
		<category><![CDATA[Club Cards]]></category>
		<category><![CDATA[Club Membership Cards]]></category>
		<category><![CDATA[Consumer Statistics]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Customer Purchases]]></category>
		<category><![CDATA[Frequent Buyer]]></category>
		<category><![CDATA[Grocery Chain]]></category>
		<category><![CDATA[Grocery Chains]]></category>
		<category><![CDATA[Incentive Programs]]></category>
		<category><![CDATA[Loyal Customer]]></category>
		<category><![CDATA[Loyalty Programs]]></category>
		<category><![CDATA[Loyalty Schemes]]></category>
		<category><![CDATA[Marketing Campaigns]]></category>
		<category><![CDATA[Steady Business]]></category>
		<category><![CDATA[Targeted Marketing]]></category>
		<category><![CDATA[True Loyalty]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2380</guid>
		<description><![CDATA[Author Glenn Harrington of Articulate explains to Return on Behavior Magazine how to develop loyalty schemes and work with the information without having to bribe customers for their business. Phrases such as points program, loyalty rewards, frequent buyer, and loyal customer are often used in similar contexts. The central idea is that a company that rewards consumers for making [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/10/loyalty-without-bribery/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Building lasting and profitable customer dynamic engagements</title>
		<link>http://returnonbehavior.com/2010/09/building-lasting-and-profitable-customer-dynamic-engagements/</link>
		<comments>http://returnonbehavior.com/2010/09/building-lasting-and-profitable-customer-dynamic-engagements/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 03:49:01 +0000</pubDate>
		<dc:creator>Allan Tan</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Business Media]]></category>
		<category><![CDATA[Business Outcomes]]></category>
		<category><![CDATA[Communication Channels]]></category>
		<category><![CDATA[Customer Engagements]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Customer Relationship]]></category>
		<category><![CDATA[Customer Relationships]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Dynamic Customer]]></category>
		<category><![CDATA[Front Desk]]></category>
		<category><![CDATA[Holistic View]]></category>
		<category><![CDATA[Intense Competition]]></category>
		<category><![CDATA[Interaction Resources]]></category>
		<category><![CDATA[Lasting Impression]]></category>
		<category><![CDATA[Performance Interactions]]></category>
		<category><![CDATA[Profitable Customer]]></category>
		<category><![CDATA[Revenue Generation]]></category>
		<category><![CDATA[Self Service]]></category>
		<category><![CDATA[Successful Companies]]></category>
		<category><![CDATA[Web Chat]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2357</guid>
		<description><![CDATA[The Internet is changing the way businesses engage with their customers. No longer is the front desk or the telephone the only means of interacting with customers. Today, the Web has become an important, and transformational platform, upon which customer engagements define the success or failure of a business. Media like Web chat, video, self-service, [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/09/building-lasting-and-profitable-customer-dynamic-engagements/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Quit Treating Customers Like Terrorists</title>
		<link>http://returnonbehavior.com/2010/09/quit-treating-customers-like-terrorists/</link>
		<comments>http://returnonbehavior.com/2010/09/quit-treating-customers-like-terrorists/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 01:13:19 +0000</pubDate>
		<dc:creator>Marianna Chapman</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Anarchy]]></category>
		<category><![CDATA[Business Advisors]]></category>
		<category><![CDATA[Business Customers]]></category>
		<category><![CDATA[Can Of Worms]]></category>
		<category><![CDATA[Chapman]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Customer Problems]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Distraction]]></category>
		<category><![CDATA[Do The Right Thing]]></category>
		<category><![CDATA[Full Attention]]></category>
		<category><![CDATA[Generosity]]></category>
		<category><![CDATA[Interruption]]></category>
		<category><![CDATA[Manipulations]]></category>
		<category><![CDATA[Marketing Opportunity]]></category>
		<category><![CDATA[Negotiating With Terrorists]]></category>
		<category><![CDATA[Negotiation]]></category>
		<category><![CDATA[Notch]]></category>
		<category><![CDATA[Recourse]]></category>
		<category><![CDATA[Safety And Security]]></category>
		<category><![CDATA[Squint]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2331</guid>
		<description><![CDATA[Now that’s a strong statement, however, author Marianna Chapman, President of HALO Business Advisors looks at why this is very relevant today in all the different industries. Terrorists are folks with whom we should never negotiate. We have a policy of “no negotiation,” and we should stick with it – because the potential for recourse [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/09/quit-treating-customers-like-terrorists/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Gravity of Customer Experience Enhancement</title>
		<link>http://returnonbehavior.com/2010/05/the-gravity-of-customer-experience-enhancement/</link>
		<comments>http://returnonbehavior.com/2010/05/the-gravity-of-customer-experience-enhancement/#comments</comments>
		<pubDate>Fri, 21 May 2010 04:00:04 +0000</pubDate>
		<dc:creator>Joseph Michelli</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Administrative Service]]></category>
		<category><![CDATA[Amazing Journey]]></category>
		<category><![CDATA[Customer Experiences]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[First Job]]></category>
		<category><![CDATA[Health Facility]]></category>
		<category><![CDATA[Health Systems]]></category>
		<category><![CDATA[Healthcare Environments]]></category>
		<category><![CDATA[Healthcare Industry]]></category>
		<category><![CDATA[Healthcare Sectors]]></category>
		<category><![CDATA[Healthcare Settings]]></category>
		<category><![CDATA[Healthcare System]]></category>
		<category><![CDATA[Improved Customer Service]]></category>
		<category><![CDATA[John Goodman]]></category>
		<category><![CDATA[Medical Encounter]]></category>
		<category><![CDATA[Organizational Consultant]]></category>
		<category><![CDATA[Patient Experience]]></category>
		<category><![CDATA[Quality Healthcare]]></category>
		<category><![CDATA[Traditional Customer]]></category>
		<category><![CDATA[Traditional Sense]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2159</guid>
		<description><![CDATA[Speaker and organizational consultant Joesph Michelli shares with us how important customer loyalty is to a business. My first job in organizational development was in healthcare. More than two decades later (I can’t possibly be that old), I appear to have come full-circle as I do a great deal of consulting and training on elevating [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/05/the-gravity-of-customer-experience-enhancement/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Your Customer Service:  It’s Not As Good As You Think</title>
		<link>http://returnonbehavior.com/2010/05/your-customer-service-it%e2%80%99s-not-as-good-as-you-think/</link>
		<comments>http://returnonbehavior.com/2010/05/your-customer-service-it%e2%80%99s-not-as-good-as-you-think/#comments</comments>
		<pubDate>Fri, 21 May 2010 03:00:33 +0000</pubDate>
		<dc:creator>Eric Tompkins</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Accurate Data]]></category>
		<category><![CDATA[Amp Company]]></category>
		<category><![CDATA[Attitudes]]></category>
		<category><![CDATA[Bain]]></category>
		<category><![CDATA[Business Owner]]></category>
		<category><![CDATA[Business Owners]]></category>
		<category><![CDATA[Customer Evaluation]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Customer Satisfaction Survey]]></category>
		<category><![CDATA[Excellent Customer Service]]></category>
		<category><![CDATA[Great Customer Service]]></category>
		<category><![CDATA[High Quality]]></category>
		<category><![CDATA[Highest Quality]]></category>
		<category><![CDATA[Honest Numbers]]></category>
		<category><![CDATA[Maritz]]></category>
		<category><![CDATA[Negative Experience]]></category>
		<category><![CDATA[Occasional Customer]]></category>
		<category><![CDATA[Quality Customer Service]]></category>
		<category><![CDATA[Quality Of Service]]></category>
		<category><![CDATA[Research Methods]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2152</guid>
		<description><![CDATA[Ask any business owner if he/she provides excellent customer service and they will undoubtedly answer in the affirmative.  Are your customers satisfied? Again a business owner will answer yes.  But the follow-up question often challenges those very same business owners:  How do you know?  There may be the occasional Customer Satisfaction Survey that indicates “satisfied” [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/05/your-customer-service-it%e2%80%99s-not-as-good-as-you-think/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>How to Build Customer Loyalty – Make and Keep Credible Promises</title>
		<link>http://returnonbehavior.com/2010/05/how-to-build-customer-loyalty-%e2%80%93-make-and-keep-credible-promises/</link>
		<comments>http://returnonbehavior.com/2010/05/how-to-build-customer-loyalty-%e2%80%93-make-and-keep-credible-promises/#comments</comments>
		<pubDate>Fri, 21 May 2010 01:15:45 +0000</pubDate>
		<dc:creator>Scott Glatstein</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Consumer Expectations]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Decade]]></category>
		<category><![CDATA[Desires]]></category>
		<category><![CDATA[Expectation]]></category>
		<category><![CDATA[Hotel Room]]></category>
		<category><![CDATA[Leaves]]></category>
		<category><![CDATA[Letdown]]></category>
		<category><![CDATA[Marketing Consultancy]]></category>
		<category><![CDATA[Marketplace Success]]></category>
		<category><![CDATA[New York Marketing]]></category>
		<category><![CDATA[Organization]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[President Robert]]></category>
		<category><![CDATA[Promise]]></category>
		<category><![CDATA[Promises]]></category>
		<category><![CDATA[Reason To Believe]]></category>
		<category><![CDATA[Safety And Security]]></category>
		<category><![CDATA[Service Provider]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2136</guid>
		<description><![CDATA[It is no wonder that very few companies enjoy customer loyalty nowadays. Consumers are skeptical of company promises. A “new” product is not really “new.” A great-looking item on an info-commercial works much differently than demonstrated. The beautifully designed hotel room pictured on the website leaves a lot to be desired. This is why in [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/05/how-to-build-customer-loyalty-%e2%80%93-make-and-keep-credible-promises/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Achieving more value with less</title>
		<link>http://returnonbehavior.com/2010/05/achieving-more-value-with-less-2/</link>
		<comments>http://returnonbehavior.com/2010/05/achieving-more-value-with-less-2/#comments</comments>
		<pubDate>Fri, 21 May 2010 00:06:21 +0000</pubDate>
		<dc:creator>Elisabeth Goodman</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Bain]]></category>
		<category><![CDATA[Bob Whitman]]></category>
		<category><![CDATA[Breck]]></category>
		<category><![CDATA[Conversations With People]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[Customer Satisfaction]]></category>
		<category><![CDATA[Customer Value]]></category>
		<category><![CDATA[Distractions]]></category>
		<category><![CDATA[Employee Loyalty]]></category>
		<category><![CDATA[Empowerment]]></category>
		<category><![CDATA[Goodman]]></category>
		<category><![CDATA[Intelligent Approach]]></category>
		<category><![CDATA[Keeping Score]]></category>
		<category><![CDATA[Piling]]></category>
		<category><![CDATA[Predictable Results]]></category>
		<category><![CDATA[Process Improvement]]></category>
		<category><![CDATA[Senior Executives]]></category>
		<category><![CDATA[Stephen R Covey]]></category>
		<category><![CDATA[Unpredictable Times]]></category>

		<guid isPermaLink="false">http://www.returnonbehavior.com/?p=2124</guid>
		<description><![CDATA[Author and Consultant Elisabeth Goodman looks at how you can achieve customer and employee loyalty by taking an intelligent approach to your organisational resources. As Stephen R. Covey, Bob Whitman and Breck England point out, in their one-hundred-and-ten page “Predictable results in unpredictable times”1: “in bad times, the distractions are more severe than ever… As [...]]]></description>
		<wfw:commentRss>http://returnonbehavior.com/2010/05/achieving-more-value-with-less-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

