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Posts Tagged ‘Act’
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Marketing
Experiensumer

Experiensumer : The new consumer profile

Many brands, and an entirely market are increasingly pointing out to a new consumer profile, the experiensumer. Characteristics of this profile are: - Sees consumption far beyond a transaction or a process, with a more experien...
by David Camps
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Operations
main_article

Prerequisites for cross and up-sales

In many companies contact center employees are very often its customer’s primary touch point, and thus the most important vehicle in serving the customers.
by Fredrik Abildtrup
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Marketing
Untitled-18

Five Tips for Marketing in a Recession

Are we in a recession? Maybe, maybe not. However, let’s assume that at least the U.S. economy will be in a recession and that as marketers, we need to work within that reality.
by Glenn Gow
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