Return on Behavior Magazine
Home for marketing and customer service professionals


 
Archive for November, 2014
 

 

The Gravity of Customer Experience Enhancement

Speaker and organizational consultant Joesph Michelli shares with us how important customer loyalty is to a business.
by Joseph Michelli
2

 
 
customer service not as good

Your Customer Service: It’s Not As Good As You Think

Ask any business owner if he/she provides excellent customer service and they will undoubtedly answer in the affirmative.  Are your customers satisfied?
by Eric Tompkins
2

 
 

Eight mistakes to avoid with your customer loyalty program

Matt Heinz, the principle of Heinz marketing guides you through the best practices in creating a loyalty scheme.
by Matt Heinz
2

 

 

How to Build Customer Loyalty – Make and Keep Credible Promises

It is no wonder that very few companies enjoy customer loyalty nowadays. Consumers are skeptical of company promises.
by Scott Glatstein
0

 
 

Five Incentives for Customer Experience Focus

Fredrik Abildtrup, CEO of TeleFaction guides you through techniques that can be implemented by looking at customer experience in a whole new light.
by Fredrik Abildtrup
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less is more

Achieving more value with less

Author and Consultant Elisabeth Goodman looks at how you can achieve customer and employee loyalty by taking an intelligent approach to your organisational resources.
by Elisabeth Goodman
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Four P’s Of Customer Retention

It has been approximately 40 years since marketing professor and guru Dr. Philip Kotler coined the concept of the four P’s of marketing – product, price, place, and promotion.
by Steven Howard
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